Here’s the biggest problem everyone faces when they start a blog:
Everyone faces difficulties in bringing traffic to their website.
You try many different methods to get traffic and fail.
To solve this problem, I asked 14 experts this question:
“If you had to start a new site with no existing audience or mailing list, how would you grow it to 30,000 visitors per month, in just a few months?”
And the response from these experts will surely help you work real hard and increase blog traffic.
So let’s begin.
1. Tim Soulo
There’s only one way to grow a brand new blog from 0 to 10k visitors in just 3 months.
And that is… HUSTLE LIKE HELL!
First of all, let me point out something important.
There’s absolutely NO WAY to gain 30k of “passive” traffic in 3 months.
I mean 3 months is too short to hope for such a huge traffic from Google.
So you’ll be relying on 4 other traffic sources:
1. Referral traffic from big sites – if they link to your content or tweet it.
2. Traffic from “community sites” like Reddit, Quora, StumbleUpon, etc.
3. Social Media amplification (word of mouth) – if people coming to your site will share your articles with their peers.
4. Traffic from your own email list – meaning that every new article that you publish should bring you a bunch of new subscribers.
How to solve #1-3?
You need EPIC CONTENT!
You need something so amazing, that everyone will can’t help but tweet it, link to it, show it to their friends.
And then you need to do TONS OF OUTREACH to let everyone know about your awesome content. Here’s a great article on how to do outreach the right way.
How to solve #4?
Every article that you publish should convert readers into email subscribers.
How to do that?
Just use “content upgrades“. Here’s my case study of how I used “content upgrades” to increase my email conversion rate by 300%.
The above advice might sound easy, but it’s not.
Most bloggers fail right from the “create epic content” step.
Because if you’re newbie, there’s almost no chance that your content will be epic.
Epic content requires you to have a lot of experience, which can only be learned via trial and error.
So don’t get discouraged if after 3 months of hustling no one is reading your blog.
Keep hustling and keep trying to be different and not just re-write what everyone else is writing.
2. Aaron Agius
Aaron Agius is an experienced search, content and social marketer. He has worked with IBM, Ford, LG, Unilever and many more of the world’s largest and most recognized brands, to grow their revenue. See more from Agius at Louder Online.
You didn’t mention anything about paid traffic, so the easiest answer to this would be to buy the traffic through Adwords or similar platforms.
Outside of buying the traffic, I would ensure that I would identify the content performing best for my target audience, I would create better content that what is currently out there, and more of it than my competitors.
I would than identify all of the people that linked to the high performing content, and everyone that shared it, and I would reach out to these people letting them know the new pieces of content exists and convincing them to share it and link to it.
Another option I would look at is creating the type of content that performs really well on Reddit, and then building out a number of posts targeting this type of content, analyzing how to market on Reddit, and then sharing the content there.
Reddit marketing can drive hundreds of thousands of visitors to a site in a very short period of time when done right.
3. Chris Makara
Great question, here’s my quick answer:
Getting to 30,000 visitors in a few months will be a tough task. But here’s my high-level approach I would take…
It’s hard to gain traction without an email list, so the first thing I would do is build one and make sure the new site can capture emails.
To start building the list I would reach out to my own contacts via email, Twitter, etc until I had a nice core audience interested. I’d say you would want at least 50-100 people in this core.
Then once I had the initial list going, I would start focusing on content creation. Not just writing whatever I felt like, but actually asking your core list what issues or questions they have around your website’s topic (preferably evergreen in nature).
I would aim to publish once a week or so for the first month or so in order to build up your content library. Each time you publish you should email your list about it and ask them to share the post with someone else.
For each blog post published I would have a content upgrade that utilized CTA’s in the post, at the end of the post as well as exit overlays. This way you can capture new emails to add to your list. If you are not familiar with content upgrades they can be anything from a PDF version of the blog post to a checklist of what was covered.
You can see an example of it in action here for a round up I did on 100+ expert’s favorite social media management tools.
In addition to creating blog posts that answer your audiences questions, I would also look into creating round up posts. When the post is published, reach out to each of the contributors and they will more than likely share it with their audience.
Be sure to have a content upgrade for this as well. If you have the budget, you can do remarketing ads to visitors who did not download the content upgrade.
The whole time you have been creating content, you will need to grow your social audience. For each of your social accounts I would implement a strategy around reposting the evergreen blog posts created.
This means sharing your content again and again (within reason). This will help you get more out of your content by exposing it to new audiences.
Again, getting to 30,000 visitors in just a few months is going to be tough. There are quite a few variables that can impact this (niche, competition, etc), but I’d first approach it with the tips I listed above.
4. Chris Raulf
Chris Raulf is the founder of Boulder SEO Marketing, a boutique online marketing agency located in beautiful Boulder, Colorado.
Here are my short-and-sweet thoughts:
If you had to start a new site with no existing audience or mailing list, how would you grow it to 30,000 visitors per month, in just a few months?
Getting 30,000 visitors to visit any new website within just a few months would be very challenging… unless you have all the time, resources and knowledge available to make it happen.
I think new site owners need to focus on properly optimizing their website first, implement a content marketing strategy that helps the website’s target audience answer their questions and seek additional information by signing up for an eNewsletter etc., and connect and engage with new and existing website audiences via social media marketing.
In a nutshell, this is probably how I would get started if I just launched a new site.
What things you will do and what things you will avoid?
I would do what I described above and I’d also make sure to adhere to Google’s webmaster guidelines in order for my site not to get penalized.
I would avoid buying fake traffic to my site or doing anything unethical to trick people into visiting my site 🙂 Hard work pays off and people will naturally find a website if the content is relevant and of high-quality.
5. Jeremy Schoemaker
Jeremy “ShoeMoney” Schoemaker is a web entrepreneur, founder of NextPimp.com, ShoeMoney Media and PAR Program, and co-founder of the AuctionAds service.
I am guessing you are asking how to do this for free. If you have a big budget it’s fairly easy.
I have seen people build lists pretty rapidly leveraging social media mixed with their blog. Of course you need the foundation on how to capture new people to your site and on our social media pages for new visitors. Then it’s just a traffic game.
First you should upload your contacts into your fan page. You can do this directly from any email provider or manually upload a list. The. On your face book page have a strong call to action on our Facebook page to sign up for your newsletter.
Then You need a strong lead magnet. Some guide on how to do something. There are many ways to position this with a popup or other tricks to get your list fat.
You also need to build a good call to action in your auto responded that gives people an easy way to recommend your lead magnet to others.
90% of my email list has come from my readers recommending other users.
That is kind of a big picture over view on how to get started if you want a more advanced guide I built a free course on how to build a blog then a list and social media to tie it all together and leverage each to make a huge viral circle.
6. Kulwant Nagi
Kulwant Nagi is the founder and owner of BlogggingCage. With this blog, he aims at solving problems bloggers face and help them grow their website traffic and revenue.
Here is my strategy.
Getting 30,000 visitors on a brand new blog is a massive task, so you will have to run your mind in a massive way also. The very first thing I will do is, study the big blogs in my niche and see what kind of structure they are following in their articles, What type of content is doing good in the market and what strategies other big blogs are using to generate the traffic.
First I will analyze other big blogs in using SEMRush.com and see what are the big keywords they are targeting on their blog. By analyzing their keywords, I will understand the volume and the type of keywords.
Then I will open LongTailPro to find the way to rank keywords from my shortlisted keywords.
By heading over to BuzzSumo.com, I will find the winning titles in my niche.
By blending the nice keywords into killer content, I will write some epic blog posts.
Once they are live on my blog, I will contact the influencers to share my blog post on their social media profiles or give me a link back from their new articles.
With time, I will build the authority for the blog and start getting decent traffic.
7. Mike Allton
Mike is a Social Media Consultant in St. Louis, Missouri for The Social Media Hat. He has been working with websites and the Internet since the early ’90’s.
That’s a great question, but also one that requires a great answer, an extensive answer. Because the short answer is something like, “Create great content that genuinely helps people, and use that content to fuel a vibrant social presence.” But how does one do that?
The best answer I can give, briefly, is to start by Listening. Being a good listener is the greatest skill one can develop to support a successful blog or business.
Listen to the people you follow on social media, the communities you join, and listen to your readers in your post comments and email replies. What are they concerned about? Confused about?
And if they’re not telling you, ASK THEM!
Whatever questions they have that you can answer, that relate to your business, of course, that’s what you should be writing about.
Answer the questions as thoroughly as possible, and you’ll begin creating the kind of epic content that will spread and increase your readership dramatically.
8. Yaro Starak
Yaro Starak is the founder and writer of Entrepreneurs-Journery.com. He helps entrepreneurs and online business to grow their business and make money.
If I was starting again and had to grow a new blog quickly I would focus on getting featured on other large platforms, in particular getting interviewed on popular podcasts and getting doing promotions with people who have large email lists.
This would only work if I had a powerful message with credibility to back it up though. People won’t feature you just because you ask, you have to have something compelling to share with the world.
9. Reginald Chan
Reginald is the founder of Social Media Rush. He helps companies in social media marketing and on the side, he’s pretty geeky.
I would start by creating a contest and organizing the contest on social media. To boost the engagement level, adding some high-value prizes and using paid advertisement for maximum exposure.
10. Minuca Elena
Minuca creates awesome expert roundups that provide quality content, bring huge traffic, get more leads and helps bloggers connect with influencers. You can find her on her blog, MinucaElena.com
It’s pretty difficult to get 30,000 visitors per month within a few months of starting your blog, but it’s not impossible.
If you want to get close to that number you need to get a lot of traffic, so here are a few tips on how to grow your blog’s traffic.
1. Promote your content extensively on social media. Get into facebook groups where you can find your targeted audience and also blogging groups and share your posts there. On google+, do the same on communities.
If you have more visual content, like a blog about fashion or cooking, then Pinterest and Instagram will be of great use for you.
Use a tool to schedule your posts, like Buffer or HootSuite. They both offer a very good free plan. Spend more time promoting your content than writing it.
2. Create a freebie to offer to visitors on your blog. It may seem something basic but there are many bloggers that do not even have a pop up to capture email addresses. It’s easier to make old readers come back to your blog if they are subscribed to your newsletter.
3.Turn your best content into an infographic. It’s a great way to offer your audience visual content they can easily read and share across their social channels. Visual content makes easier to understand difficult or boring data.
Visual content and infographics offer a lot more opportunities that just regular text, like getting backlinks from other sites where you share your infographics.
There are a few free tools you can use to create an infographic, like Canva or Piktochart.
4. Publish expert roundups. Connect and become friends with other bloggers and influencers, then invite them to an expert roundup. It’s important first to connect with them, not just send cold emails to people that have never heard of you.
You will get quality content, diversity of opinions, lots of shares and comments and even backlinks because sometimes bloggers link to the post where they were featured as experts.
5. Do guest posts for blogs with huge traffic.Reach out to bloggers from the same niche as you, study their blog, and pitch them with a guest post idea that you think it would be relevant for their audience.
It’s better to invest more time to pitch correctly to a famous blogger than to send spam requests to dozens of small bloggers.
Remember that they receive this type of requests all the time all the time so don’t use a template you found on the internet or in an online course.
The blogger who will receive it will recognize the template and he or she will just delete your email. You are a writer, so make an original pitch.
11. Ryan Biddulph
Ryan Biddulph is the founder of Blogging From Paradise. He writes about how to generate more income from blogging and how to grow website traffic.
Follow your fun. Whatever you can talk about all day long, blog about it. This energy helps you build an epic blog from scratch.
12. Erik Emanuelli
Erik Emanuelli is a professional blogger, an experienced social media marketer, and a freelance writer. His blog NoPassiveIncome will help you build a passive income through blogging and online marketing.
There’s a big competition on the internet and building a successful site is not just easy as it may appear. Many markets are saturdated but still, there are plenty of opportunities.
For example, finding long-tail keywords and building a website, ranking for them. Or else, looking for a niche inside a niche. I love to use tools like LongTail PRO or Keyword Planner from Google to find profitable keywords. Here’s a post I wrote not a long ago.
13. Susan Moeller
To start a new site, I would begin by researching and creating a set of about 20 blog posts. I don’t enjoy the feeling of pressured writing, so having a stockpile of posts would be a great relief. This would also help me to determine if I actually liked writing blog posts!
The research would center around finding the types of content that my audience likes to read and share. A tool like BuzzSumo can make this a lot easier. I would also look for patterns in headlines that people frequently share.
I would set up an editorial calendar that is heavy on the content formats that people want. For example, if my audience likes to share infographics and lists, I would include several lists and several infographics.
Secondly, as part of my research, I would make a note of the sites and people whose content is heavily shared. I would add them to a list of influencers and begin to follow them on social media and religiously read their posts, making as many relevant comments as possible.
I would continue my influencer research by finding other people on social media who have an interest in my topics. At this stage, I would be more concerned with their responsiveness and the engagement level of their audience than with simply finding social accounts with the most followers.
For example, if I were writing about SEO, I would be less likely to add @Google to an influencer list, even though the account has 15 million followers. Why? Google is simply unlikely to respond to me or retweet me.
Instead, I would engage with someone like @AnnSmarty or A.J. Gherich @SEO. They have smaller audiences but much higher demonstrated responsiveness–they retweet and reply to people on Twitter.
As I prepare my new posts, I would aim to include references to my influencers in the posts. I would send an @ Message to them on Twitter asking if they would like to answer a question for a post. If the character count allows, I’d give them an idea of the topic.
Admittedly, this strategy works best once you have more of an established audience, but I don’t think it’s a bad option even for smaller audiences. Especially if all you send is one @ Message.
I like @ Messages better than email, as they are quick and less intrusive for the influencer. For me, Twitter feels like a much more open community than someone’s personal inbox. And, I think @ Messages are more likely to be seen than direct messages on Twitter. Pro tip: keep in mind that @ Messages aren’t private–anyone in your shared audience can see them. So, if you are sending several, space them out, or send a different message–don’t just cut and paste.
Even if people don’t respond to the message, I would quote them in my article, referencing their name and linking to their sites.
It’s important to keep in mind that influencers are people. I want to be mindful of offering them something, as well as asking for their help. Links have value, so link. Tweets and retweets of someone’s content have value, so tweet and retweet. Blog comments have value, so comment, etc.
Another idea: buy an influencer’s book. Read it; quote it on social media, and include an Amazon link. 🙂 Who doesn’t want increased book sales?
It’s also important to keep an eye on quality. The worst case scenario is quoting an influencer in a horrible piece of content. Make sure you have a plan for editing. Take the time to structure your content well; research it thoroughly and add beautiful, relevant images. Canva.com is my go-to resource for blog images.
The next step is simple; but crucial: REPEAT all of the above. Keep honing your understanding of your audience’s preferences and your influencer lists.
Keep working to add value for those influencers.
Keep publishing great content.
14. Russell Lobo