Social Media Tools: The Complete List (2018 Update)

This is the largest collection of social media tools on the planet.

I personally tested and researched more than 200 social media tools. From these 200 social media tools, I selected 139 best tools that you need to use. And today I am sharing these best tools with you! Some of these tools are free while others are paid.

I have given my personal opinion about every tool so that you can select your best tool more easily.

These social media tools will help you in many ways. But before you explore this awesome list, you need to know something:

This list is very big. This list of social media tools contains more than 100 tools and finding the best tool you need will be hard.

Wanna look awesome on social media?

Share this list with your friends and followers. 🙂

Social-Media-Tools-List

So let’s begin!

You can use the buttons below to filter the content. The buttons will only show you the tools you want to see.

[filter ID=’1189′ ] 

 

I want tools for


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Twitter Tools 

Twitter-Tools

Tweet Deck

Tweet Deck is a great Twitter management tool. You can view your twitter feed, mentions, notification just from one window. It’s simple to use and you can also add multiple accounts to manage.

Tweet Deck

This tool helps you manage your Twitter account in just window. You can follow, create lists and also schedule tweets very easily.

My Verdict: If you want to manage all your twitter operations from just one window, then I would definitely recommend you to use this tool.

Price: Free

Official Website: https://tweetdeck.twitter.com/

Tweepi

If you want to grow your Twitter followers, then try Tweepi once. This tool will help you find users relevant to your industry. Then you can engage these users and follow them to grow your own audience.

Tweepi

You can track all the people you are following and those who are not following you back.

My Verdict: The free version of the tool is very limited and the paid packages are of high cost. My suggestion would be to first try its free version and check whether this tool is helping you or not. And if it is then only go for the upgraded versions. Otherwise there are many other alternatives available.

Price: Free/Paid

Official Website: http://tweepi.com/

 

Follower Wonk

Follower Wonk is one of my favorite Twitter tools. You can increase your target audience with this tool. Moreover, you can find influencers in your industry and engage with them.

FollowerWonk

I use this tool very often for content promotion. This is because with the help of this tool, I can easily find out influencers who might be interested in my content.

My Verdict: The free version of this tool is great enough to increase your twitter audience, build relationships and promote your content. And if you want more features from this tool, then you must definitely upgrade because this tool is worth using.

Price: Free/Paid

Official Website: https://moz.com/followerwonk

Inkybee

Inkybee is an awesome blogger outreach tool for Twitter. You can find people in your industry and reach out to them. The best part of this tool is that it keeps a track of your relationships with different people.

InkyBee

The tool comes with three pricing plans which may be expensive for you. But I would recommend you to do a free trial run because this tool really works great.

My Verdict: If you have the budget to use this tool, then blindly go for it. It is the best blogger outreach tool I have ever come through. And if you don’t believe me, then you can sign up for their trial account.

Price: Free-trial/Paid

Official Website: http://inkybee.com/

 

 

Twazzup

Twazzup is a Twitter real-time monitoring tool. It basically is a Twitter search engine but with some cool features. This tool will show you the top influencers, users related for the keyword you entered and many other stuff.

The interface of the tool looks like this:

Twazzup

The top RT links feature will help you in finding the content that perfromed well for the given keyword. You can use this tool for finding content ideas and then reaching out to the influencers that may the content.

My Verdict: As a free tool, Twazzup does a really good job in finding people, links and influencers. You can use these three things to your advantage to generate more traffic to your website.

Price: Free

Official Website: http://twazzup.com/

 

Tweroid

Tweroid will help you find the best time to tweet on twitter. The tool will analyze the times when your followers are online. Then it will check your tweets and give the best time to tweet.

Tweroid

My verdict: This tool works great but there are many other tools that are much better. Buffer also gives the best times to post. Still there is nothing bad in trying this tool once by yourself.

Price: Free/Paid

Official Website: http://www.tweriod.com/

 

UberSocial

UberSocial is a Twitter app that will keep you updated with the tweets and other things. This tool is available on smartphones only. It has features like Advanced Tweet Composer, LivePreview and Uberbar.

UberSocial

My Verdict: I really didn’t find this app useful. It is because you will not always do all your Twitter work on your smartphone. And even if you do, you will have to use some other tool for desktop.

Price: Free

Official Website: http://www.ubersocial.com/

TagDef

This tool will basically give you the definition or meaning of a hash tag. So suppose if you have seen a hashtag on Twitter and couldn’t understand it, this tool will help you.

Tagdef

My Verdict: All in all, this tool is helpful in finding meanings of different hashtags. It’s free and easy to use.

Price: Free

Official Website: https://tagdef.com/

TweetBot

TweetBot is another Twitter-client for iOS. This app also includes many features. You can customize your timeline, view your Twitter statistics and much more.

Tweetbot

My Verdict: This app is the best Twitter-client for iOS  I found.

Price: Free

Official Website: http://tapbots.com/tweetbot/

ManageFlitter

This Twitter tool will help you grow your profile. With ManageFlitter, you can schedule tweets, manage multiple accounts and much more.

ManageFlitter

You can find out who unfollowed you, your active and inactive followers. The best part is that it is easy to use and also has a free plan.

My Verdict: This is the ultimate Twitter tool if you want to grow your Twitter audience. I fell in love with this tool the moment I used it and I guess you will too!

Price: Free/Paid

Official Website: https://manageflitter.com/

Group Tweet

This tool is perfect to manage a group Twitter account. This is very helpful if you run a company and you want other people to contribute tweets to you company account.

GroupTweet

It’s easy to set-up and you can add contributors without any troubles.

My Verdict: This tool is amazing for companies and organizations whose Twitter accounts are managed by multiple people. Try this tool and see how this works for your team.

Price: Free/Paid

Official Website: https://grouptweet.com/

Twibes

Twibes will help you find people from lists and groups and follow them. This is an effective way of finding people in your industry. It’s free and easy to use. You can find people in your target industry and easily follow them to grow your audience.

Twibes

My Verdict: This tool is great for those people who want to follow people in their niche and interest. You can easily find groups and lists of people in your industry.

Price: Free

Official Website: http://www.twibes.com/

Life On Twitter

This is a brilliantly designed tool to give you all the data about your Twitter account. It analyses your Twitter data and shows the best time to tweet, most popular tweets, best days you tweeted, most used hashtags and much more.

LifeOnTwitter

My Verdict: I would highly recommend you to use this tool at least once to find out how our life on Twitter has been.

Price: Free

Official Website: http://lifeontwitter.com/

TweetReach

TweetReach will show you how far your tweets reached, your top tweets and many other things. This tool is similar to Life on Twitter. The difference is that this tool is paid.

TweetReach

My Verdict: This tool is good but the free plan is limited. On the other hand, Life On Twitter tool provides more data and that too for free.

Price: Free/Paid

Official Website: https://tweetreach.com/

My Top Tweet

This tool will simply show the top tweet of the username entered. This way you can track your competitor’s most popular tweets.

MyTopTweet

My Verdict: This tool useful for spying on your competitors but doesn’t has other features. And you can spy on your competitors tweets by other tools with much better features.

Price: Free

Official Website: https://mytoptweet.com/

Riffle

Riffle is a chrome extension that will give you Twitter engagement, interests and analytics in real-time. So whenever you are browsing Twitter, this tool will give you all the details about the profile.

Riffle

My Verdict: This tool is helpful for many purposes. If you want to interact with a user on Twitter, you can use this extension to learn more about them.

Price: Free

Official Website: http://crowdriff.com/riffle/

Twitonomy

Twitonomy is a Twitter analytics tool that will give you information on about your Twitter profile. You can access the data of your account and track your performance. The analytics data is very detailed and it helps you to find out your real followers.

Twitonomy

My Verdict: This is a great analytics tool to track your performance on Twitter. The free version itself has many great features and I think its one of the best Twitter analytics tool.

Price: Free/Paid

Official Website: http://www.twitonomy.com/

Bluenod

This tool will allow you to create maps based on hashtags. With these maps you can track the most most mentioned and retweeted users on Twitter. This will help you identify influencers and users in any given hashtag.

Bluenod

My Verdict: This tool is good if you want to find and follow influencers in your industry.

Price: Free/Paid

Official Website: http://bluenod.com/

Social Bearing

This is another search and analytics tool for Twitter. It will help you find people to follow, their tweet statistics and much more. This tool is very simple to use and you can easily identify influencers and people to follow in your industry.

SocialBearing

My Verdict: If you are looking for a tool to search people and hashtags, this tool is the right fit for you. This is because it’s very simple to use and helps you grow your twitter audience.

Price: Free

Official Website: https://socialbearing.com/

Nurph

Nurph is a Twitter chat platform that allows you to chat to other people of a particular hashtag. You can group chat and even video chat with other users. It has features like screen sharing, replay your  chats in real-time, SMS reminders and social emoticons.

Nurph

My Verdict: This is a great tool to connect with different people in your industry. You can group chat easily and build connections with other users easily.

Price: Free/Paid

Official Website: http://nurph.com/

DoesFollow

This is a simple tool that will help you find who follows whom. You can enter two Twitter usernames and find out whether they follow each other or not.

DoesFollow

My Verdict: This tool is great but it’s something you won’t use everyday.

Price: Free

Official Website: https://doesfollow.com/

Linkreaser

This tool will help you find people with similar interests. It will provide more relevant tweets and content to you.

LinkReaser

My Verdict: Linkreaser is a very good tool to find people with common interests. This way you can engage them and build relationships with them.

Price: Free

Official Website: http://www.linkreaser.com/

Warble

Warble will give you daily email alerts on a particular hashtag, keyword or phrase for free. This is an amazing tool to track keywords and hashtags. With this tool, you will be able to know whats going on in your industry.  You can set up custom daily alerts, discover new content with its powerful search and do many other things.

Warble

My Verdict: This tool is a must-use for those who want to track their competitors or keywords in their industry.

Price: Free

Official Website: https://warble.co/

Bio Is Changed

This is a smart track tool that will notify you when someone’s Twitter bio or profile picture is changed. You can receive notifications either by email or on your Twitter timeline itself.

BioIsChanged

My Verdict: A great tool to keep track of competitors, influencers and other people in your industry.

Price: Free

Official Website: http://bioischanged.com/

Facebook Tools 

Facebook-Tools

Fan Page Karma

This is a Facebook page monitoring tool that will give you reports and statistics of your Facebook Page. You can also analyze your competitors and improve your marketing strategy.

FanPageKarma

My Verdict: This is the best tool to track your your Facebook profile and page. With this tool you can increase your audience and get more fans. I would highly recommend you to use this tool.

Price: Free/Paid

Official Website: http://www.fanpagekarma.com/

LikeAlyzer

LikeAlyzer will help you measure the success rate of your Facebook page. This tool will basically analyze your Facebook page and give you the performance with many other metrics.

LikeAlyzer

My Verdict: This is a great tool to keep track of your Facebook page.

Price: Free

Official Website: http://likealyzer.com/

Google+ Tools 

Google+-Tools

Friends+Me

Friends+Me is a Google+ tool that will help you schedule posts on Google plus easily. You can connect other social media channels too with this tool.

Friends+Me

My Verdict: This is a great tool but the free version allows you to connect only one social media account.

Price: Free/Paid

Official Website: https://friendsplus.me/

Circloscope

If you want to grow your Google+ circles and engagement, then this is the right tool for you. With this tool, you can find out the engaging people in your niche and create circles. You can also keep track of your followers.

Circloscope

My Verdict: Before you buy this plugin, try the free trial. This is because there are other tools that may fulfill your needs and you may end up wasting your money buying this tool.

Price: Free/Paid

Official Website: http://circloscope.com/

Circle Count

CircleCount is an amazing Google+ tool. It provides you with statistics of your Google+ account. Moreover you can track your own circles with the help of this tool.

CircleCount

My Verdict: There is nothing bad in trying this tool because its free. And if you really like, you should go for the pro version.

Price: Free/Paid

Official Website: http://www.circlecount.com/

Allmyplus

Allmyplus will give you all the statistics about your Google+ account and pages. It will show you the statistics like shares, comments and 1+’s.

Allmyplus
My stats are pretty bad!

My Verdict: This tool is not something that you would love to use daily. It simple provides stats of your account. That’s it.

Price: Free

Official Website: http://www.allmyplus.com/

Instagram Tools 

Instagram-Tools

SnapWidget

You can easily add your Instagram photo gallery widget in your website with SnapWidget. It’s free and easy to use. You can also filter images by hashtags or username.

SnapWidget

My Verdict: If you want your website readers to follow you on Instagram, then you should use this tool. Moreover if you can get the pro version of this tool.

Price: Free/Paid

Official Website: http://snapwidget.com/

Repost For Instagram

This simple app lets you to repost any Instagram photo or video while giving credit to the original Instagramer. You can repost by either searching people, hashtags or the photos and videos that you liked.

RepostForInstagram

My Verdict: Sometimes you find something on Instagram that fits your target audience and you want to post, this is the perfect app for such purposes.

Price: Free

Official Website: http://repostapp.com/

ScheduGram

This tool makes managing your Instagram accounts easy. With this tool you can manage multiple accounts, schedule posts and also allow multiple users to access the account.

Schedugram

My Verdict: This tool is great but as your followers grow, you will have to upgrade to higher plans of this tool.

Price: Paid

Official Website: http://schedugr.am/

IconoSquare

This is the perfect Instagram tool. You can view your Instagram accounts statistics, analytics and manage your Instagram with this tool.

Iconosquare

My Verdict: If you use Instagram for marketing and business, then you MUST use this tool.

Price: Paid

Official Website: http://iconosquare.com/

Simply Measured Instagram

This is an Instagram analytics tool for serious marketers. Why so serious? Because they don’t just provide tools for Instagram. The pricing will burn your seriously pockets. But the Instagram analytics tool is free and will give you a report of your Instagram account.

SimplyMeasured

My Verdict: The free instagram analytics tool is great. There are many other tools that are free too. But if you want to buy their tools, then make sure to check the pricing page again.

Price: Free/Paid

Official Website: http://simplymeasured.com/

Pinterest Tools 

Pinterest-Tools

PinAlerts

This tool is really awesome. It will notify you if someone pins something from your website. You can get alerts in your email. Moreover you can get alerts for multiple domains.

PinAlerts

My Verdict: This tool is really great and will help you get more followers on Pinterest.

Price: Free

Official Website: http://www.pinalerts.com/

PinGroupie

Do you face difficulties in finding Group Boards on Pinterest? Well, not anymore! PinGroupie is a tool that will help you find group boards. You can easily find group boards on any industry.

PinGroupie

My Verdict: I do not use Pinterest a lot but when I used this tool for finding group boards, it really did a great job.

Price: Free

Official Website: http://pingroupie.com/

Pinvolve

This tool will sync your Facebook and Pinterest. This wonderful tool will tak your Pinterest pins and Instagram photos and display them on your Facebook page.

PinVolve

My Verdict: If you want to post the same stuff on Pinterest and your Facebook page, then this tool will do a great job in automating your work and hence saving time.

Price: Free/Paid

Official Website: http://www.pinvolve.co/

Social Media Search & Analysis 

Social-Media-Search-&-Analysis-Tools

Buzzsumo

Buzzsumo is the perfect tool for finding influencers in your industry. You can also use it to find the most shared content. This tool works great in finding people and connecting with them. You can find influencers, follow them and build relationships with them.

Buzzsumo

My Verdict: Buzzsumo is the best tool I use to find key influencers.

Price: Free/Paid

Offical Website: http://buzzsumo.com/

Social Mention

This is a real time social search and analysis tool. You just need to enter a keyword, trend or topic and this tool will give the top keywords, users and sources where the topic was mentioned.

SocialMention

My Verdict: This tool is very helpful in finding when and where a keyword was last mentioned. Moreover it also helps in finding out the reach and sentiment of the given keyword. I would definitely recommend you to use this tool.

Price: Free

Official Website: http://www.socialmention.com/

Tagboard

Tagboard will help you find out the best content on the basis of the hashtag you enter. You can also expand your audience with integrated social displays.

Tagboard

My Verdict: You must try this tool and see how it helps you. I really loved using this tool and I think you will too.

Price: Free/Paid

Official Website: https://tagboard.com/

Key Hole

This is a hashtag tracking tool with real-time tracking. You can also find influencers of a hashtag, top sites using the hashtag and the top posts.

KeyHole

My Verdict: The tool is paid but you must try its 3-day trial to get an idea of what it actually does.

Price: Paid

Official Website: http://keyhole.co/

Nuzzel

Nuzzel is a tool that brings you the top news from your friends and influencers. You can find feeds and stories of the given search item and identify the best content.

Nuzzel

My Verdict: This tool will help you if want to stay updated to the latest news and posts from your influencers.

Price: Free

Official Website: http://nuzzel.com/

Little Bird Tool

This is a powerful tool to find influencers and content. You can easily find influencers, engage them and increase your brand awareness.

LittleBird

My Verdict: There are many other influencer marketing tools out there but you must try this one.

Price: Free

Official Website: http://www.getlittlebird.com/

Nudge

Nudge will help you grow your relationships with the right people. It is basically a networking app that will track the strength of relationships as you interact on different platforms with people.

Nudge

My Verdict: This is definitely a great tool to build strong relationships with people.

Price: Free

Official Website: http://www.neednudge.com/

Knowem

Knowem is a powerful username search tool. It will search a given username on over 500 popular networks and tell you whether is available or not. And if you want to create your profile on all of the social networks, this tool will do it for you.

Knowem

My Verdict: It is the best username search tool I ever came across.

Price: Free/Paid

Official Website: http://knowem.com/

Social Media Management Tools

Social-Media-Management-Tools

Buffer

Buffer is the best social media management tool to schedule your social media updates easily. You can connect almost all of your social media channels and schedule posts.

Buffer

Buffer also provides analytics with which you can track how your posts are performing on different social media channels. You can find out the reach, potential and the best times to post.

My Verdict: Buffer is my favorite social media tool. I use it to schedule my posts on different social media channels. And honestly, I cannot live without this tool.

Price: Free/Paid

Official Website: https://buffer.com/

Hootsuite

Hootsuite is also a social media management tool that will allow you to schedule updates on your different social media networks. But it has some more features other than scheduling and analytics. You can also schedule messages to different people and improve your brand awareness.

Hootsuite

My Verdict: I would still prefer Buffer because its more simple and I love its user-interface. But that doesn’t mean you shouldn’t use Hootsuite. Many experts recommend this tool so I think you should try this tool and see what works for you.

Price: Free/Paid

Official Website: https://hootsuite.com/

SproutSocial

This tool will help you improve your social media presence. You can monitor your social media accounts, schedule updates and hence improve your overall social media engagement.

SproutSocial

Some of the features of this tool are smart inbox, social CRM, monitoring, publishing and much more.

My Verdict: This tool is great if you have a good budget. You can try the 30-day free trial to see how this tool works and helps you.

Price: Paid

Official Website: http://sproutsocial.com/

Agorapulse

Agorapulse is among the best social media management tools. It comes with many features such as social media publishing, monitoring your social media channels and much more.

AgoraPulse

You can get power-point reports of how your social media accounts are performing. You can also run contests, quizzes and promotions to increase your audience.

My Verdict: This is a must-use tool. It is simple and affordable. Moreover you can manage all your social media accounts very easily and measure your growth and engagement.

Price: Paid

Official Website: http://www.agorapulse.com/

Oktopost

Oktopost is a B2B social media management tool. This tool will also allow you to schedule your posts, measure your performance and be a part of social conversations.

OktoPost

My Verdict: This tool is great but first try the 30-day free trial.

Price: Paid

Official Website: http://www.oktopost.com/

Tailwind

Tailwind is a Pinterest and Instagram marketing app that will help you discover content, schedule posts, launch promotions and analyze the results.

Tailwind

My Verdict: If you want to grow your Pinterest audience, then you must give this tool a try. It will help you grow your followers and engage people easily.

Price: Paid

Official Website: https://www.tailwindapp.com/

Socialoomph

Socialoomph is a very simple social media management tool that will help you boost your social media productivity. You can easily schedule updates on different social media channels and monitor your account activity.

SocialOomph

My Verdict: This tool will help you schedule posts easily. The free plan also has many great features. You can also take a 7-day trial of their professional plan.

Price: Free/Paid

Official Website: https://www.socialoomph.com/

IFTTT

This is the ultimate tool you just can’t ignore. You can connect all your apps(yes, ALL) and do whatever you want. The tool allows you to create recipes which are nothing but tasks. For example – You can create a recipe that will post your Facebook post on Twitter.

IFTT

And you can create thousands of such recipes that will make your life easier.

My Verdict: Start using this tool right now. You will be able to automate your whole work with the help of this tool. Moreover this tool is free, so you don’t have to worry at all.

Price: Free

Official Website: https://ifttt.com/

Viralheat

Viralheat will monitor social conversations about your brand, help you grow your audience, schedule new content and much more.

ViralHeat

You can interact with your audience in real-time and engage your influencers.

My Verdict: This tool is great to use but I would still prefer other tools over this because it does not provide all the features you may want to use.

Price: Request a demo

Official Website: https://www.viralheat.com/

Everypost

Everypost is also a social media platform that will help you schedule posts, customize them to get maximum exposure and measure your performance on different social media channels.

EveryPost

My Verdict: The free plan of this tool is very limited and to get the best features of this tool, you will have to upgrade your plan.

Price: Free/Paid

Official Website: http://everypost.me/

Edgar

With Edgar you can easily grow your audience by scheduling posts at the right time, asking questions when most of your audience is online and share links at the right time.

Edgar

Currently it works for Facebook, Twitter and Linkedin.

My Verdict: You will be able to use this tool on the basis of invitation only. The features look very interesting and if you get a chance to use this tool then don’t waste it.

Price: Paid

Official Website: https://meetedgar.com/

Crowdfire

Crowdfire is a great tool to manage and analyze your Twitter and Instagram profiles. You can track who followed and unfollowed you. You can copy followers of influencers and increase your own following.

CrowdFire

This tool also allows you to schedule posts and track their performance.

My Verdict: I have been using this tool since a long time and it works great. I was able to increase my Instagram followers with this tool. Though the free plan has limited features but it helped me grow my followers very easily. You must try this tool at least once.

Price: Free/Paid

Official Website: https://crowdfireapp.com

SocialFlow

Using real-time data, this tool will help you publish content that is relevant to your audience. With this tool, you can gain more followers and exposure.

SocialFlow

It supports the five main social media channels that are:

Facebook

Twitter

Linkedin

Pinterest

Google+

My Verdict: You should request a demo for this tool and see how it works for you. If it helps you in getting more followers and exposure, then keep using this tool to maximize your yield.

Price: Request a demo

Official Website: http://www.socialflow.com/

Bundlepost

Instead of just focusing on managing your post, try focusing on engaging with Bundlepost. You can easily discover content that your audience wants, schedule it and get better results.

BundlePost

With this tool, you can merge up to 100 social media posts with a customized social schedule in just minutes.

My Verdict: You can try the 30-day free trial and schedule content to keep your social media posts flowing.

Price: Paid

Official Website: http://bundlepost.com/

Sendible

Are you tired of logging in to different social media accounts? Then Sendible is definitely for you. You can easily engage people across different channels, track and monitor your channel’s performance and increase your brand awareness.

Sendible

Moreover you can also generate leads with this cool tool.

My Verdict: If you want to manage your social media channels effectively then this might be the right tool for you.

Price: Paid

Official Website: http://sendible.com/

Babbly

Babbly is really a cool tool to get shares to your content. And it is very simple to use. You earn points for sharing others’ content. Then you can use those earned points to get shares to your content.

Babbly

My Verdict: This tool is free and you must definitely try it. This tool is really great to get your content shared by others.

Price: Free

Official Website: http://babbly.com/

Openr

Openr is tool for social media.

With this tool, you get traffic to your website by sharing other people’s content. This is how it works:

You share a content anywhere on social media or promote it some place else. But with this tool, you can add a small call-to-action on the page you shared. This call-to-action will either ask the user to visit a website, enter email or anything else.

Openr

Then you can track how well your content performed and get more insights.

My Verdict: This tool is worth using. You can get more traffic and leads with this tool without any hassle.

Price: Free/Paid

Official Website: http://openr.co/

Likeable Hub

Likeable hub is a social platform that will help you manage your social media channels more easily. You can share stories and schedule them to grow your audience.

LikeableHub

This tool also helps in generating leads and referrals. You can measure your growth with their analytics.

My Verdict: This tool has all the features that most other tools have. But not all tools help in generating leads while this one does.

Price: Free/Paid

Official Website: https://likeablehub.com/

BuzzBundle

BuzzBundle is a social media software that will help you improve your social media marketing. You can create unlimited personas and social profiles, easily switch between profiles and much more.

BuzzBundle

My Verdict: This is fantastic tool to manage all your social media networks. The best part is that it’s completely free.

Price: Free

Official Website: http://www.buzzbundle.com/

Post Planner

If you are posting regularly on different social media channels and still not growing, then you should try Post Planner. This tool is designed specifically to help people increase their social reach and engagement.

PostPlanner

You will be able to promote and share content that will help you boost your social engagement and generate more followers.

My Verdict: This is a must use tool if you want to increase your engagement. You will be able to post content that will surely bring more shares, likes and followers.

Price: Paid

Official Website: https://www.postplanner.com/

Postific

This too is also similar to many others. But it has some new and cool features. With this tool, you can easily capture leads, track your engagement and much more.

Postific

My Verdict: This tool is affordable and simple to use. The performance reports provide deep insights of your different social media networks.

Price: Paid

Official Website: http://postific.com/

Socialdraft

Socialdraft is a simple drag and drop social media calendar that will help you schedule your posts on different social media profiles. One of the cool features of this tool is that it provides downloadable reports as PDF which can be sent to different people.

My Verdict: The tool is really great and has some awesome features. You can use this tool on your PC and smartphones.

Price: Paid

Official Website: http://socialdraft.com/

SumAll

SumAll will help you convert your audience into customers. You can get performance reports which will show you post analysis for your different social media profiles, your top performing content, most loyal followers and much more.

SumAll

My Verdict: This is tool is good for tracking all your social media networks. The reports provide an in-depth analysis of all your social networks.

Price: Paid

Official Website: https://sumall.com/

Statusbrew

Statusbrew is a cool app to manage your Twitter and Instagram accounts. You can easily schedule posts, manage followers and also track your unfollowers.

StatusBrew

My Verdict: This tool is great and is much similar to Crowdfire app which I mentioned earlier. You can try both of them and see what works for you. But this tool has great analytics and insights.

Price: Free/Paid

Official Website: http://statusbrew.com/

Social Media Designing Tools 

Social-Media-Designing-Tools

A Color Story

Make your photos look awesome with this app. You can access over 100 filters, 40+ effects, add light flares, color fogs and do all kinds of adjustments with their different adjustment tools.

AColorStory

This app is great to make your photos shine on your social media profiles. With great photos comes, great followers and fans.

My Verdict: This app must be in your arsenal so that you can make even the most boring pictures come alive!

Price: Free/Includes in-app purchases

Official Website: http://acolorstory.com/

Canva

I think this you may have heard many good things about this tool. And if you’re still not using it, then you are making a big mistake!

Canva

Canva is the best app to design images for your social media profiles. You can create amazing quotes images, edit your own images and much more. The tool is very easy to use and has many different templates for almost all purposes.

My Verdict: Start using this tool now and you will notice an increase in your engagement and followers.

Price: Free

Official Website: http://www.canva.com/

Shutterstock

The only place where you can get mind-blowing stock photos and vectors. You can find images and vectors on all different categories.

Shutterstock

My Verdict: It is paid but the images are of quality and are amazing.

Price: Paid

Official Website: http://www.shutterstock.com/

PageModo

With this tool you can design ads for your Facebook campaigns, design cool cover photos for your page and create amazing posters.

PageModo

My Verdict: This tool is great but it is much similar to Canva. It is paid so I would prefer to use Canva which is free and has almost same features as this tool.

Price: Paid

Official Website: https://www.pagemodo.com/

Studio

Studio is a powerful design app to add layers to your photo. You can add text or any design on your photos to make them look better.

My Verdict: This tool is good for making photos for Instagram. Using this tool will help you gain more followers.

Price: Free

Official Website: http://www.madewithstudio.com/

Overvideo

This app is designed to add text, subtitles, graphics and backgrounds to your videos. This tool will help you get more followers on Instagram and grow your audience.

Overvideo

My Verdict: This app is good and if you post a lot of videos on Instagram, then you must try this app.

Price: Free

Official Website: https://itunes.apple.com/app/overvideo-text-music-video/id810713114?mt=8

Pablo

Pablo is a wonderful app by Buffer that helps you design images for your social media networks. This app works great with Buffer. While scheduling posts on Buffer you can also design images very easily.

Pablo

My Verdict: If you use Buffer, then use Pablo with it.

Price: Free

Official Website: https://pablo.buffer.com/

Word Swag

With Word Swag you can generate text and quotes on your photos. The app has many cool features with which you can do wonders.

WordSwag

My Verdict: I would recommend you to use this tool because its simple and works great.

Price: Free

Official Website: http://wordswag.co/

Download the PDF version of this huge list for FREE!

Social Media Monitoring & Analytics Tools 

Social-Media-Monitoring-&-Analytics-Tools

 

Crowdbooster

Crowdbooster will measure and optimize your social media marketing. With this tool, you get real-time data of your social media profiles which you can export to CSV hassle free.

Morover you can schedule posts at the optimal time and find your most engaged fans and followers.

My Verdict: Using a tool that gives you reports of your social media profiles is good. And this tool is great for such stuff.

Price: Paid

Official Website: http://crowdbooster.com/

Visually’s Google Analytics Report

A custom infographic of your website’s performance will be delivered to you every week. In this infographic, you will be able to see the change in your website’s traffic compared to previous period, the sources that generated the most traffic and much more.

Visually's Google Analytics Report

You may be thinking that this is not a social media tool, but it really is. With this report in your inbox every week, you can see how much traffic you are generating from social networks.

My Verdict: It’s free and you will get weekly reports of your website every week, so I would highly recommend you to use this tool.

Price: Free

Official Website: http://visual.ly/google-analytics-report

Brand24

Get instant access to mentions about your brand across the internet. This tool will track all the mentions of your brand. The tool provides cool features like sentiment analysis, influencer score, competitor knowledge and much more.

Brand24

My Verdict: This tool is necessary if you want to track your brand mentions. There are many other alternatives available but this one is very affordable.

Price: Paid

Official Website: http://brand24.com/

Mention

Mention is just like Brand24 but it is gives more detailed information about your brand mentions. You can use this tool easily track your brand. You can also track other brands and learn from them.

Mention

My Verdict: Mention has the most affordable plan but you won’t get all the great features in their first plan. To get more great features, you will have to upgrade your plan.

Price: Paid

Official Website: https://mention.com/en/

Social Clout

This is another social media monitoring tool that will give you insights about your brand on different social networks. You can run social media lead generation campaigns to capture leads.

SocialClout

My Verdict: The best thing about this tool is that its free. You can connect up to 3 social media accounts and and get 2 reports.

Price: Free/Paid

Official Website: https://www.socialclout.com/

Klout

Klout is more than just a social media monitoring tool. You can also schedule content with this tool. The Klout score is a very cool feature that gives you a score from 1 to 100. This score determines how influential your social media profiles are.

Klout

My Verdict: Start using this tool now. It is free and helps a lot in tracking your performance on social media.

Price: Free

Official Website: https://klout.com/

Secure My Social

This is a real-time social media alerts tool that protects you and your business from informational leaks, reputation damages and other such problems.

My Verdict: This tool will help you from reputation damages and other such problems which many businesses face.

Price: Paid

Official Website: https://www.securemysocial.com/

NUVI

NUVI is also a social media monitoring tool that gives insights about your social media networks. But their social visualizations are very stunning that makes using this tool much more easy.

NUVI

My Verdict: Based on your requirements, this tool can do wonders for you. If you want a social media analytics tool that provides data on visuals then go for this one.

Price: Paid

Official Website: https://www.nuvi.com/

Audiense

Formerly known as SocialBro, this tool will help you find new audience and influencers in your industry. You can connect with your audience and track the details of your campaigns.

Audiense

My Verdict: The tool provides some great features that will surely help you find and target the right audience.

Price: Paid

Official Website: https://www.audiense.com/

HowSociable

Track your brand magnitude with this tool. How Sociable will monitor your online brand reputation and gives you a magnitude score which means the level of activity of your different social media networks.

HowSociable

My Verdict: Without any thoughts, sign up for this tool to monitor your reputation.

Price: Free/Paid

Official Website: http://www.howsociable.com/

Free Review Monitoring

This awesome free tool will monitor your business. Whenever there is a review of your business, this tool will send email alerts to you.

FreeReviewMonitoring

My Verdict: This tool is good for businesses. You can get all the reviews about your business easily in your inbox.

Price: Free

Official Website: https://www.freereviewmonitoring.com/

Sociota

Sociota is your social media dashboard for managing and monitoring your social media channels. Moreover this tool provides social media engagement tools that helps in growing your social media audience.

My Verdict: As far as monitoring your social networks is concerned, this tool does the perfect job. It also has a free plan so you can first give this tool a test run.

Price: Free/Paid

Official Website: https://www.sociota.net/

Brand Gauge

Track your social media metrics with this tool and monitor the data. It is completely free and provides detailed statistics.

BrandGauge

My Verdict: This tool is free to use so you must try it. You can also export the reports and create alerts.

Price: Free

Official Website: http://www.brandgauge.com/

Discover.ly

This chrome extension will help you a lot and save your time. You can get any person’s LinkedIn information on their Twitter profile. This way you can connect with people on all social media networks.

Discoverly

My Verdict: This extension is really great and helped me a lot. You don’t have to open all of your social media networks to connect with people.

Price: Free

Official Website: http://discover.ly/

RebelMouse

RebelMouse is a social growth platform that will help you amplify your engagement with some great features. This tool has three products Rebel Runner, Rebel Roar and Rebel Discovery.

RebelMouse

All these three tools will help you boost your social media followers, engagement, generate leads and help you reach maximum audience.

My Verdict: This tool is awesome and is used by many top companies. You should start using this tool to grow your social media accounts.

Price: Paid

Official Website: https://www.rebelmouse.com/

Klear

Become a smart marketer with Klear. Monitor your social media accounts and get reports. One of the cool features of this tool is that this tool makes influencer marketing easy so that you can find and connect with influencers and build your network.

Klear

My Verdict: This tool must be in your toolbox so that you can leverage influencer marketing and build relationships hassle-free.

Price: Free/Paid

Official Website: http://klear.com/

Twtpoll

Now you don’t need to struggle with social surveys because Twtpoll will do your job easily. With this tool, you can do social surveys, quizzes and much more.

TwtPoll

My Verdict: If you want to attract people from quizzes and surveys then use this tool to make your job easier.

Price: Free/Paid

Official Website: http://twtpoll.com/

Content Curation Tools 

 

Storify

Create stories wherever you find them using Storify. This tool will make creating stories easier and hassle-free. You can curate the best user content and create evergreen stories.

Storify

My Verdict: This tool is a must if you are struggling with creating fresh stories. This tool will make this easy for you.

Price: Free/Paid

Official Website: https://storify.com/

Paper.li

Collect great content with this tool and share it with your audience. This tool will help you find content that is relevant to your audience and can use this content to engage them.

My Verdict: I would prefer to use this tool over storify because it’s free plan has more features than the latter.

Price: Free/Paid

Official Website: http://paper.li/

Social Media Marketing Tools 

Social-Media-Marketing-Tools

ShortStack

This tool will help you create social media campaigns, contests, promotions and much more. You can integrate your campaigns on all platforms to help you engage your audience from different social networks.

ShortStack

My Verdict: Creating Facebook and Instagram contests is very easy from this tool and you must try it.

Price: Free/Paid

Official Website: http://www.shortstack.com/

Traackr

Traackr is a smart influencer marketing platform that will help you discover influencers and build relationships. This tool has a cool feature that will help you enagage people at the right time based on relevant content.

Traackr

My Verdict: This tool has really made influencer marketing easy. You can manage all your influencer relationships in one place.

Price: Paid

Official Website: http://traackr.com/

Onalytica

Onalytica is another influencer marketing tool used by leading brands. This tool is really cool and works simple. You need to upload or link any piece of content. The tool’s algorithm will then give you 25 influencers that match your content.

Onalytica

This tool has many other features too that help you engage with influencers at the right time.

My Verdict: Onalytica will not only help you find influencers, but you can also build relationships with them and engage them.

Price: Free

Official Website: http://content.onalytica.com/

Coschedule

Coschedule has many tools that will help you. You may have heard of their headline analyzer. But there are many other tools by them you need to know about. And one of them is their marketing calendar.

CoSchedule

This content calendar software will let you schedule your social media posts more easily. You can run different social media campaigns and also use templates to make your job easier.

My Verdict: Coschedule has always provided the best tools and you can’t just avoid it.

Price: Paid

Official Website: http://coschedule.com/

Percolate

This tool will surely make your life easier. Percolate is an all-in-one marketing tool to plan, create and execute your marketing.

Percolate

It has many features like social publishing, monitoring, engagement and much more.

My Verdict: If you are tired of using different tools for different purposes, then move to this one. All your work will be done without any problems.

Price: Paid

Official Website: https://percolate.com/

MAVSocial

MACSocial made social media marketing with their wide variety of features. You can monitor your brand mentions and engagement, upload and manage your own images with their visual content library and even access over 70 million stock photos.

MAVSocial

This tool has many features that I can even mention. Moreover you can use this tool for free.

My Verdict: This tool is amazing and has many awesome features which you would love to use.

Price: Free/Paid

Official Website: http://mavsocial.com/

Social Media Lead Generation Tools 

Social-Media-Lead-Generation-Tools

Socedo

Socedo is a must-use tool to generate leads from social media. This tool will make find prospects on social media very easy.

Here is a demo of this tool:

Moreover you can do split testing to experiment what works for you so that you can increase your conversion rates.

My Verdict: This is the best tool I’ve found to generate leads from social media.

Price: Free/Paid

Official Website: http://www.socedo.com/

Tabsite

Build promotion apps hassle-free with this tool. You can create contests, deals and much more to engage people and generate leads.

Tabsite

You can use this tool to do great wonders. Some of the best apps you can use with this tool are photo contest app, Instagram photo contest app, coupon app, social review app and much more.

My Verdict: With such a variety of apps in just one tool, you can easily grow leads and maximize conversions and revenues.

Price: Free/Paid

Official Website: https://www.tabsite.com/

Other Social Media Tools 

Other-Social-Media-Tools

Bit.ly

Bitly is a URL shortener  that will help you shorten links before you share them. Then you can measure your link analytics.

Bitly

My Verdict: I would highly recommend you to use this tool. There are many other link shortener tools but I find this one the best.

Price: Free/Paid

Official Website: https://bitly.com/

Cyfe

Cyfe is an online dashboard which can be used for many purposes. But it works perfect for monitoring all your social media analytics and marketing.

Cyfe

You can connect apps and add widgets to your dashboard. You can connect many apps and add as many widgets as you want.

My Verdict: This tool is really cool for anyone who wants to monitor everything from just one dashboard.

Price: Free/Paid

Official Website: http://www.cyfe.com/

Email Hunter

Can’t find email addresses of influencers? Well don’t worry because Email Hunter will do this job for you in just a few seconds.

Email Hunter

You can add their chrome extension and get email addresses from any website.

My Verdict: This tool gives you the correct email addresses from any website and helps save a lot of time.

Price: Free/Paid

Official Website: https://emailhunter.co/

Person App

You can create simple personas with this app. It’s free to use and saves your time.

Personapp

My Verdict: Instead of wasting hours creating personas on Word or any other software, use this tool to do your job faster.

Price: Free

Official Website: http://personapp.io/

Rapportive

You need to start using this tool right now! This is because you can get all your contact’s information right in your Gmail.

Rapportive

This free add-on for Chrome and Firefox will save your time and help you a lot.

My Verdict: Rapportive is really great and you can connect with people on LinkedIn right from your Gmail. How cool is that!

Price: Free

Official Website: https://rapportive.com/

Sniply

This powerful social media tool will boost your conversions. With this tool, you can add simple call-to-action on any web page you share. This will help you engage with your followers.

You can add a button that links to your website on the webpage you share. Then you can monitor your engagement and keep track of clicks and conversions.

Sniply

My Verdict: Not using a tool like this is the biggest mistake you could ever make. You can actually get traffic to your website by sharing others’ content. How can you turn this down?

Price: Free/Paid

Official Website: http://snip.ly/

 

Wrapping It Up

So this was the MASSIVE list of the best social media tools. Now, it’s obvious that you will not use all of the tools but this list will help you find all the best tools and pick the perfect ones for you.

With this big list, you will never have to search the web for social media tools. All the tools are here and I would recommend you to bookmark this page for future reference.

If any tool is missing from this list you can mention it in the comments. I will check the tool and add it in the list.

And if you liked this list, why not share the love. 🙂

57 thoughts on “Social Media Tools: The Complete List (2018 Update)”

  1. Wow, Ahfaz! Very insightful your article. I have a recommendation for a social media monitoring & listening tool, similar with Mention & Brand24, but offers REAL facebook mentions. Not the post&comments from your public page, but real mentions from real people. Check it: http://www.oscilloskope.com

  2. Hi Ahfaz

    Cool post. You have indeed done a very thorough research to come up with these lists. Please take a look at our product, SMhack. Its a simple social media management tool which is in public beta right now. We will be launching it soon along with our affiliate program.

    Let me know your views. Thanks!

  3. Hello Ahfaz, A huge list of tools for social media. Very nice article, I will surely bookmark this article and then Try this tools one by one. Thanks for Sharing.

  4. Hi Ahfaz! Thanks a lot for including BuzzBundle into your list! By the way, we’ve rolled out the new social media tool that’s a bit similar to Mention and Brandwatch – https://awar.io
    It would be awesome if you could take a look at our new app (we can provide a free 2 months trial for you) and probably add it to your list too if you really like it 🙂 Thanks!

  5. Two questions 😉

    1. How much time have you invested in this? Even if you just sign up and test a service for 5 minutes, it’s already > 10 hours. Whoa.

    2. re: social media scheduling. Try Amplifr ( https://amplifr.com ). It’s as simple as Buffer and we’re trying to make it even better, and the analytics is knitted into the scheduling part tightly, so you always have best time suggestions and best posted content analytics before your eyes.

    Basically, Amplifr is a scheduling and analytics tool for social media and messengers. It works with Facebook, Twitter, Tumbler, etc AND with Telegram channels.

    What do you think? Find 10 minutes to check us out?

    1. Answers to your question:

      1. It took me around 3 weeks to plan, research and write about all the tools.

      2. The website looks great. Do you have a free plan of this tool?

  6. Great Post Ahfaz! With all of the various marketing stacks, it’s so difficult for content and social media managers to know which tools are the best. We don’t have time to try them all out, especially when we’re a smaller team!

    I love that you included freereviewmonitoring. I feel like Online Reviews are falling under social more and more as sites like Yelp build out their social features. It’s one of those arms of marketing that are essential for small business. Combining an online review strategy with local SEO can be invaluable.

    I’d love for you to check out our platform Grade.us. The service provides a streamlined review funnel to help agencies get great reviews for their clients. We have a free trial option as well if you want to take a look.

    Excellent content Ahfaz. Cheers.

  7. Hi Ahfaz!
    It must have taken plenty of time and effort to compile such an impressive list packed with so many tools! I like the way it’s all divided into different sections devoted to different types of tools.
    Also, thanks a lot for including http://brand24.com/! We all at the company are always excited and grateful for being included in compilations such as yours 🙂

  8. Really nice list of social media management tools. Social media management tools are really important in order to save time and make your social campaign more productive.

    However, out of these I prefer Hootsuite and Buffer most.

    Thanks for sharing !

  9. Hi Ahfaz,
    Great post! Consider Mavrck (www.mavrck.co), a platform that enables brands to discover and activate their existing customers with influence to share branded content on social at scale, converting their friends at a higher rate than other influencer categories and paid social ads.

  10. Awesome post!
    Its been a while to visit this blog and I think you have shared some very useful social media tools in this post. Using tools will certainly help to be more productive.

    Thanks

  11. I have used buffer among this awesome list of social media tools. I was searching more awesome tools to speedup my social media campaigns so I would try all of these now.

  12. http://PinPinterest.com is an automation tool for pinterest that is free to use and runs on the cloud. It is optimised for all mobile devices. The Pin Scheduler lets me schedule as many pins as I like.
    PinPinterest’s intelligent algorithms running in the background ensure that only content relevant to my business is pinned to my id and also it runs at a human-like speed, which means no account ban risk.
    Setup once and put everything on auto pilot with PinPinterest. 🙂

  13. Hey Ahfaz!

    Indeed this is one of the biggest lists I have seen so far online.
    Make sure to add Hypegrowth ( https://hypegrowth.com ). It’s a tool to build you real and relevant following while you are sleeping – literally 🙂 Basically you define your keywords and based on them it follows relevant profiles and like relevant tweets. It all runs on autopilot with minimal supervision from your side.

  14. Hey there!

    For the Facebook analytics tools you could add Social Insider: http://www.socialinsider.io. It’s a competitive tool for Facebook pages analysis which allows you to compare competitive brands. Social Insider gives you all the historical data for any Facebook page, the page evolution and insights about the paid vs. non-paid content.

    Hope it’s useful for your community 🙂

  15. The list of tool mentioned here is great!
    I would suggest a platform Snoopreport for monitoring user actions on Instagram http://snoopreport.com. This service tracks all the user’s likes, comments and follows and provides them in handy weekly and monthly reports.

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  18. Hi,
    Good and interesting blog to read.I got the useful information what I
    needed.Thanks you so much for sharing such a wonderful information.
    Kindly give me updates regarding this topic

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